PLEASE CLICK TO DOWNLOAD PDF with prices and more info
For Advertising please call (405) 974-5918
fax:(405) 974-3839 e-mail: vistamedia@yahoo.com
Advertising Policy
The Vista reserves the right to refuse any advertising which does not
conform to The Vistas Publications Manual. Advertisements are also
subject to the approval of the advertising manager and editor in chief.
Payment
Display: Payment should be on a pre-pay basis with each ad paid 7
days before it runs. Some established accounts can be billed monthly
if approved beforehand.
Classified: Payment must be made when ad is placed.
Proofs
Proofs will be provided at the advertisers request as long as the request
is made 7 days prior to publication.
Errors in Ads
The Vista will be responsible for only the first insertion of incorrect copy.
Compensation for errors made by The Vista can only be the cost of the ad.
Cancellations
Cancellations are allowed only until 7 days before publication. If the
deadline is missed, the ad will run as scheduled, and the cost will remain
the same.
Deadlines
Display: Space must be reserved one week prior to publication. Any copy
or graphics to be used in the ad are also due at that time.
Classified: Deadlines are noon on Friday for the Tuesday issue and noon
on Tuesday for the Thursday issue.
If space is reserved by the deadline but we do not receive materials,
The Vista reserves the right to cancel the reservation.
Specifications
Fall and Spring: The Vista is published in a 11.75 x 21 deep format
divided into six columns. Each column is 1.833 wide.
Summer: The Vista is published in the same format, but with a reduced
number of copies printed.
The Vista Market
Approximate Number of Students 15,000
Number of Faculty & Staff 1900
Total University Population 17,000+
Freshmen - 28% Sophomores - 15% Juniors - 15% Graduates - 17%
Insert Rates
The Vista will insert your preprinted supplements into the paper for $75
per 1000 for the full run of the paper. Your preprinted supplements may
also be placed on the racks alongside the newspaper for a cost of $40 per
1000 with no minimum number of inserts. Both must be prepaid, no
exceptions.
Vista Online Ads
The Vista is not currently accepting advertising on our Web site, but we
hope to begin in the near future.
Pick-Up Rate
The Vista has a 20% off pick-up rate for ads that run 13 issues with no
changes to the ad. Some restrictions may apply.
Compatible files
To ensure your camera-ready ad appears the way you intended, the file
must be compatible with our system. We use Macintosh computers.
E-mail: Please send your file as a *PDF to vistamedia@yahoo.com
Print-outs: Must be laser quality. (no printouts for color ads, only pdf files)
Disk: Save file as a *PDF on a CD-R for best results.
Equal Opportunity Statement: In compliance with the Title VI of the Civil
Rights Act of 1964. Executive order 11246 as amended, Title IX of the
Education Amendments of 1972, Sections 503 and 584 of the Rehabilitation
Amendments of 1972, Disabilities of 1999, and other Federal laws and
regulations, UCO does not discriminate on the basis of race, color,
national origin, sex, age, religion, handicap, disability, or status as a veteran
in any of its policies, practices or procedures; this includes but is not limited
to admissions, employment, financial aid, and educational services. This
publication, printed by the Edmond Evening Sun, is authorized by UCO
by Title 78/05/1981. Section 3983.5088 copies have been
prepared and distributed7/84.
